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Proton EMAS: New Proton Concept Car at Geneva International Motor Show with Pictures
Salam and hello to all. If you still don’t know Malaysia’s national car manufacture, Proton is currently developing their own concept car or maybe will go into production soon, here I tell you. The name of new Proton’s concept car is EMAS which stand for “Eco Mobility Advance Solution” and for the first time, it was shown at Geneva International Motor Show. Proton EMAS, it is a great name in my opinion.
This Proton EMAS concept car is the result of Proton collaboration with Lotus and Italdesign-Giugiaro, and as you can see from several pictures that I have shared below, only one word pop up in my mind “WOW!”. Something totally different from what Proton have produced before. I know some of you may say this is the result of foreign company, but well, knowing that this car is the result of collaboration of engineers from Proton and Lotus and designer from Italdesign-Giugiaro, I think as Malaysian, we should proud of this result. Well, I don’t know you, but me, I’m proud of it. 
Well, just enjoy the pictures and leave some of your comments, words, opinions or maybe constructive critics about this new Proton EMAS concept car. All the pictures below are credited to Paultan.org and respected photographers who photograph these pictures.
I’m just hoping Proton will do mass production for this car, even I know it is still “concept” which is most probably won’t be produced. However, if Proton decided to mass produce it, I would be proud to drive it. 
Price? Wait and see or do you have any expected price in your mind? Do mind to share?
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to “Proton EMAS: New Proton Concept Car at Geneva International Motor Show with Pictures”
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- Apr 21, 2010: Proton Concept Car - Berita Harian Metro
- Sep 17, 2010: Gempak.Org – Komuniti Paling Gempak Di Malaysia » Proton Concept Car
ade jual k kt malaysia?
macam pelik je design…huhu
.-= aizuddin´s last blog ..(Tutorial) Cara Sembunyikan Shoutbox Di Sidebar =-.
Wow, nice mini car. Trying to follow SMART huh?
In a way, looks like Tamiya…hehe :p
.-= Rodger.MY´s last blog ..DiGi has released the most awaited Blackberry phone – Bold 9700 =-.
wow…futuristic nya design…..harap boleh jual
.-= 1tomyam´s last blog ..Wanita Malaysia di Tempat Ke 100 Dalam ‘Gender Gap Report 2009′ =-.
This is really something different from Proton and it could be a starting point to jumpstart Proton to go global and compete with other international car producers. Hopefully the engineering portion lives up to its innovative design .That would be a complete package and I’m sure this car would be a seller not just locally but globally too! Kudos for choosing the right partner with Italdesign-Giugiaro.
You took the photo yourself? Saw the exact same pict all over the place. Still put his blog name in photo… Swt
As mentioned in one of the news, the car will in mass production by year 2012. Good work Proton …
good start but trouble is proton does not have a history of producing progressive cars in spite of their long albeit govt-funded history.
so visitors at geneva would go to proton.com and see the shitty cars they’ve been dishing out to malaysians. they’d wonder where proton acquired the technology to produce a model like emas. it’d be like skoda’s first foray into the global market. without VW, they would never be where they are now.
what proton needs to do from hereon is show a real commitment to producing better cars, incorporating the fruits of their r&d into new models, reacting positively to market research and feedback, instead of being defensive, and settling for cosmetic changes just to make money. they should also phase out the models that are bogging them down and giving them an excuse to remain cocooned…
still, the emas seems to indicate they are getting serious about wanting to be a player, too.
the design is very innovative.. but im sure it will not be in the market.. there are even other few concept cars in Proton’s research center..
.-= fatul´s last blog ..kalau nak geli-geli dengan aku kena bayar rm100 =-.
@jaya jr, mungkin akan dijual sebab kereta ni atas nama proton. Dalam gambar ni stereng kiri, jadi untuk pasaran luar, pasaran malaysia mungkin akan datang.
@aizuddin, dah nama konsep kan? Mesti pelik dan futuristik sikit.
@Rodger.MY, who copy who doesn’t matter, the design is still not the same. But Tamiya? Which one?
@1tomyam, harap2 macam tu la, naik sikit imej proton.
@Shar, yep.I hope this will be a good start for Proton to bring up their image globally. Hopefully, the design awesomeness is not limited to this concept car only, but all upcoming new models from Proton.
@Reader, thank you for leaving your comment. Anyway, do you read my entry completely? I did mentioned the pictures are credited to Paultan.org (as the source where I got all these pictures) and photographers who photograph these pictures which I don’t know who. If you know, let me know, so I can credit them properly. One more thing, putting watermark on photos hosted on my blog hosting is my right. Some people simply hotlinking photos from this blog and this will cost me in term of bandwidth usage. Please understand that and therefore, I didn’t claim the photos are belong to me and also didn’t put on the picture “Copyright”, but “Hosted @” instead. Get my point?
@azman, really? mind to share the source?
@sr2, I totally agree with your comment. Proton really need to improve in term of quality and design for their upcoming new car models, otherwise people just look Proton EMAS as experimental car by Proton.
@fatul, yep. Its innovative because it is a product from outside. I mean, it is not purely Malaysian made. However, it is still a good effort for Proton to get into this kind of exposure. Regarding other Proton’s concept car, sure I’ve seen a lot of it, but as you said, its end up nowhere. Just a concept and prototype. But, hopefully this one will go into the market.
klik http://prodas.wordpress.com/ to see many pic Proton EMAS!!!
.-= prodas´s last blog ..Gambar & video Proton EMAS dari GENEVA =-.
tahniah proton!anda telah buktikan sesuatu kepada rakyat malaysia.sgt berbangga dgn usaha Tun Dr Mahathiir Mohamad dan kakitangan protong yg lain. semoga kita sentiasa berbangga dgn pencapaian negara.
owh no…
this fucking cute car..!
love it..!
dr.mahathir…
u so intelegent…
this car smart..
the first one car estabelish by proton..
bila nak jual kat sini eh?
.-= papabear´s last blog ..One for Touch’ n Go =-.
is it? cam best jer
WTF.. Nice design lol.. Btw i think the price will be hell high tho.. @_@
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Smart jugak Emas ni .
ala-ala kete jepun tuu .
is it another badging excercise just like what NAZA did to Peugeot?
Damn nice the design…….
Malaysia Boleh!!!!!
Time to market? Never.
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@papabear, dengar cerita tahun 2012.
@xmizanx, what you mean is it?
@kertaz, I don’t know what’s expected price. But, judge from its design and interior, it looks like the price is high. But, just wait and see.
@Chee Lau, this is different from Naza. Proton has collaborated with Italdesign-Giugiaro to exclusively design this car. It is not a kind of re-badging things like what Naza and Perodua did. Or do you think or have see somewhere any other car brand that have the same design like Proton EMAS?
@Jayce, of course not now..haha
superb!!!!!!!!!!!!!!!!!!!!!!!
Awesome.I like all the cars.It looks much cute and very attractive.Today’s automotive technology is really fascinating. I have seen many car design concepts that came to life. Many designers have a great imagination when creating or making new cars.
I think since Waja, proton has produce good cars and some good looking too, European handling, Japanese reliabilty and Malaysian value. Better looking than dugong or katak or ikan. I don’t think SEAT under VW is doing well.
this car if sell in malaysia i wish dont too expansive…this is small car if too expansive no much people can afford to buy…
Wow, I really like the front lower facia and rims.Sweet looking ride.I can’t wait to test drive it!
I think These auto shows are the perfect interconnecting media in between the idea makers and the public who are considered to be a buyer. Auto show, or motor show, is an exhibition of current automobile models, debuts, concept cars, or out-of-production classics. It is commonly attended by automobile manufacturers.
bile proton emas ni akn kuar…ryna nak beli kete but nak terbarunye la..
I really like this car, pretty nice designs. minis i would love to own. proton should really consider building these worldwide.
hi, may i know who is the designer?tqVm
klu kete EMAS ni ada diprodukkan dan akan dijual di Malaysia pn..harge msti gler2..mcm sejarah2 yg kte tgk,mcm2 kete proton yg dikeluarkan..cntek2..smart2..tp kt internet..tggu pnye tggu pnye tggu..xde gak nmpk..owg Malaysia pkai kete yg owg puteh,owg jepun,owg lua da xnk pakai..mgkin alasannye owg2 Malaysia x mampu pkai kot..sebagai cntoh,klu kete EMAS ni dijual dimalaysia pada harge 145ribu ringgit,dan sebuah honda civic hybrid dijual pada harge 150ribu ringgit ( CONTOH ).kete ape yg anda pilih????persoalannya..KITE org Malaysia..Proton Produk MAlaysia..dipasang di Malaysia..tp kenepa harge dijual dan kualiti nye berbeza berbanding produk yg dijual dilua..ntah laa…naseb laa……
I am a big fan of Auto shows.
I really like everything about this car except for the silly ricer mesh.Yes,I know they took it directly off the competition cars,but still look absurd.Also,I may have overlooked it.But I don’t think the price was mentioned in the article. Can anyone enlighten me?
Nice car ^^ but i prefer the 5 knights car. Sexy and gorgeous design
Absolutely outstanding car!!
I don’ like the color but like to ride this.As while driving atleast I can’t see the color of this…HaHaHa…..
Nice and well speedy car!!I think this is the prefect example of proper planning,great design!!
The look and style of the car best like a any other international car. The interiors is also very impressive. But you haven’t mention what type of car it is means is it a electric car or regular diesel car.
Proton is the national cars of Malaysia and it caters most of the Malaysian car demands. Its the first time I have seen an innovation bend form the Proton group. Hope they have plans to roll out this particular model for sales purpose.
This PROTON EMAS price is around 40k +++